In its latest market assessment, IDIS has highlighted how the latest generation of AI video solutions is significantly outperforming conventional retail security systems, achieving faster return-on-investment and delivering notable new benefits.
While conventional surveillance systems are focused largely on security and targeted at loss prevention, the latest AI-powered video solutions are proving to be as attractive to retail sales directors, marketing departments and heads of finance, says the Korean video technology provider.
The IDIS eBook, Designing compelling retail video solutions to increase efficiency and boost profits, explains that while the market is highly fragmented, making it potentially difficult for buyers to evaluate which AI solutions offer genuine value, systems integrators can offer compelling, value-driven solutions by learning from the recent wave of successful multi-branch and international retail projects.
According to the company, the eBook shows how systems integrators can easily design and quickly install solutions that deliver multiple benefits, not just improving retail security and loss prevention but increasing operational efficiency and boosting profits.
Additionally, the new range of AI-enhanced video solutions from edge cameras and AI boxes are not costly or complex to set up and can now provide accurate answers to a wide range of intelligence questions that matter to retailers – including location footfall, customer capture rates and conversion rates, demographic data, dwell time, and data around seasonal and longer-term trends.
“This new IDIS guide explains clearly how the latest AI video solutions are unlocking significant new value, what they are measuring and what they are revealing,” said Koray Ozyildirim, IDIS Türkiye Country Manager.
“Available to download for free, it is essential reading for any systems integrators working in today’s fast-moving retail space.”