The Electronic Security Association (ESA) has announced its new Vice President of Advocacy and Public Affairs, Jake Braunger. 

With prior experience on the National Federation of Independent Business (NFIB) Advocacy Team and many political campaigns throughout the country, the ESA says that Braunger is eager to advocate and educate members about legislation that will benefit the electronic security and life safety industry.

“Many legislators aren’t aware of the details and challenges of our industry, which means you as security professionals will have a lot of influence if you get involved and build relationships with them,” Braunger said. “I am looking forward to creating those opportunities for you to build influence in 2023 and beyond.”

According to Jake, the biggest challenge for the security industry when it comes to legislation is getting security professional’s voices heard before laws have been passed. It’s important to build an industry profile that bears enough influence for industry experts to weigh in on bills before they make it as far as the governor’s desk for signing.

Braunger will lead efforts to effect legislative influence and change for the electronic security and life safety industry in the upcoming years. He encourages the organization’s members to get involved and stay actively engaged, firmly believing that it will procure more victories for the industry.

“We need to advocate on behalf of our members,” Braunger emphasized. “We must explain the industry’s point of view to law-makers who might only be hearing from one voice at a union or a different company.”

“On behalf of the ESA Government Affairs Committee, I couldn’t be prouder to welcome Jake Braunger to ESA,” said Holly Borgmann, Vice President of Government Affairs for ADT and Chair of ESA’s Government Affairs Committee. “We look forward to building an even better regulatory environment for the security and public safety community under his leadership.”

“I am confident Jake Braunger will be an excellent addition to our professional staff — and a strong asset to lead ESA’s advocacy efforts moving forward,” said ESA’s CEO, Merlin Guilbeau.