Latch, soon to be rebranded to Door.com, has announced that it is moving its headquarters from New York City to St Louis.

According to the company, its new facility features both warehouse and office space, bringing all inventory and select core business functions together under one roof.

The company believes this streamlining of activities in St Louis will enable better support to its customers and will continue to drive more operational discipline and efficiency.

With 16 new team members already based in St Louis, Latch plans to bring more than 30 total jobs to the city to support future growth and strengthen its team in the area.

Centralized location

“The new headquarters will allow us to bring key teams together, such as sales and finance, centralize inventory, process returns and perform testing in-house to create a strong foundation for building the business long term and handling potential future accelerated growth,” said Jamie Siminoff, Chief Doorman at Latch.

“St Louis is an ideal location as it is centrally located, offers an affordable cost of living and has a diverse talent pool, especially in the tech and manufacturing sectors.”

The office will be led by current St Louis-based team members, including David Lillis, SVP of Finance and Chris Peckham, Head of Sales.

Expected to take over as Chief Financial Officer later this year, Lillis will work closely with the team on-site to streamline processes and drive cost optimization initiatives.

Peckham will remain focused on implementing new growth strategies and a simplified structure as the company continues to scale.