Gallagher has announced that Melissa Vidakovic has been named Marketing Director for the Americas. Vidakovic joins the company with nearly 20 years of marketing experience in technology and software for companies across North America.
Prior to Gallagher, Vidakovic served as Director of Marketing for brands ranging from enterprise solutions and transittech to start-ups in mobile ticketing and logistics fintech. Her experience covers both B2B and B2C marketing with a special emphasis on brand and product growth, strategy and the intersection between technology and the human experience.
“I’m excited to join the Gallagher team as the new Marketing Director,” Vidakovic said. “I’ve spent the last 18 years helping technology and software organizations bring their stories to life and deliver their solutions to market. While I’m new to the security industry, I have extensive marketing experience across a variety of industries and tech solutions and I’m eager to dive in and help Gallagher be known as the leader in security solutions.”
“We’re thrilled to have Melissa on board,” said Executive Vice President for the Americas, Scott Elliott. “In just a short time, she’s already brought a bold, enthusiastic energy to the team and I’m looking forward to counting her successes as she develops in her new role.”