ThinkLP, a provider of loss prevention and safety case, audit and analytics management software, will join Alpine Software Group (ASG), a portfolio company of Alpine Investors that buys and builds vertical SaaS companies.

Since 2016, ASG has acquired 50 businesses across more than 10 verticals and partnered with over 70 founders to design exits that honor their legacies, take care of their customers and teams and grow their businesses.

ThinkLP is a SaaS company specializing in the retail loss prevention space. Headquartered in Waterloo, Ontario ThinkLP provides loss prevention software to innovative retailers globally, helping clients manage incidents, conduct audits and reduce inventory shrink with advanced AI-powered analytics.

“I founded ThinkLP with a passion to use business for good by helping companies operate with high ethical standards through empowering loss prevention teams with world-class software. It has been the honor of a lifetime to build one of Canada’s fastest growing companies by serving our clients globally, creating the world’s most innovative loss prevention software platform,” said Doug Treleaven, Founder of ThinkLP.

“As I thought about the next stage for myself and the business, I knew I needed a partner who understood how crucial ThinkLP is to our clients’ operational success and would continue building upon our vision for the entire loss prevention industry. I’m thrilled to have found that partner in ASG.”

Following the acquisition, Treleaven will transition out of day-to-day operations and Spencer Marzouk will become CEO. Prior to joining ThinkLP, Marzouk worked across the retail sector at both Amazon and Tupperware Brands Corporation. Additionally, he holds an MBA from Harvard Business School.

“I am extremely impressed with the company Doug has built over the last decade, as ThinkLP has established itself as the leader in loss prevention software,” said Spencer Marzouk, CEO of ThinkLP.

“With organized retail crime and theft on the rise, there is an increasing need in the market for the technology ThinkLP provides, which is mission critical to the retail operation. I’m excited to join ThinkLP and work with this talented team in continuing to support our amazing clients.”